Meta launches Muse Spark 1.1 API with aggressive pricing
Meta has introduced Muse Spark 1.1, a multimodal AI model, via a new API with competitive pricing that challenges market-leading players.
What happened?
Meta has launched Muse Spark 1.1, a multimodal reasoning model designed for coding, computer use, and agentic workflows. The model is available via the Meta Model API, which is currently in public preview. The new model features a context window of 1 million tokens and is offered with an aggressive pricing structure.
Key facts
| Modellnamn | Muse Spark 1.1 |
|---|---|
| Input-tokens pris | $1.25 per miljon tokens |
| Output-tokens pris | $4.25 per miljon tokens |
| Kontextfönster | 1 miljon tokens |
| Lanseringsdatum | 11 juli 2026 |
”Meta launches Muse Spark 1.1 API with low pricing, escalating pressure on OpenAI and Anthropic”
”Muse Spark 1.1 offers a 1 million-token context window and is available in “Thinking” mode in the Meta AI app and on meta.ai.”
”The pricing reported by The Decoder is what stands out: $1.25 per million input tokens, $4.25 per million output tokens, and $0.15 for cached input, with web search grounding priced separately.”
Why it matters
This launch marks Meta's entry into the commercial API market for AI models, shifting from primarily offering open-source models like Llama. The low pricing puts pressure on established players like OpenAI and Anthropic, potentially leading to a reduction in costs for AI services across the industry. This could drive innovation and accessibility for AI developers and enterprises.
Who is affected?
Developers and companies using AI models are directly affected by this. Specifically, players like OpenAI and Anthropic will feel increased competition. Users of the Meta AI app utilizing the 'Thinking' mode also benefit from this model.
What else you should know
Pricing is a key factor, with costs at $1.25 per million input tokens and $4.25 per million output tokens. Web search grounding is priced separately.
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