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Google joins EU code of practice on AI transparency

Google has signed the EU code of practice on transparency for AI-generated content, a voluntary agreement preceding the implementation of the AI Act.

By the Aheadline editorial team·26 juli 2026·2 min read·Source: Google News: EU AI Act (en)Aggregerad källaAI-generated
Google joins EU code of practice on AI transparency
Google joins EU code of practice on AI transparency
By · Policy- & EU-reporter

What happened?

Google has formally joined the EU AI Act Code of Practice on Transparency of AI-Generated Content. The initiative emphasises the importance of clearly labelling content generated using artificial intelligence. Signatory companies commit to working voluntarily towards increased transparency within the field of AI.

Key facts

FöretagGoogle
InitiativEU AI Act Code of Practice on Transparency of AI-Generated Content

Why it matters

The move is seen as a proactive step to address challenges related to misinformation and trust in AI systems. By labelling AI-generated content, users can better understand how information was created. This contributes to a more informed digital environment and serves as preparation for the upcoming AI Act.

Who is affected?

This primarily affects developers and companies creating AI-generated content, as they are encouraged to implement transparency measures. Consumers of digital content are also affected, receiving clearer indications of origin. In the long term, it may also impact researchers and policymakers working on AI ethics and regulation.

Impact on the EU

The code of practice is a voluntary measure anticipating the binding EU AI Act. It aims to establish best practices within the union. All companies operating within the EU, or whose services reach EU citizens, are expected to follow these guidelines.

What else you should know

The code of practice serves as a tool for industry self-regulation and provides a framework for the responsible development of AI. It acts as an interim solution pending the full entry into force of the AI Act.

Frequently asked questions

Quick answers about this story

Vad har hänt?
Google har undertecknat EU AI Act Code of Practice on Transparency of AI-Generated Content, en frivillig uppförandekod för märkning av AI-genererat innehåll.
När hände det?
Information om att Google ansluter sig publicerades den 23 maj 2024.
Varför spelar det roll?
Detta åtagande syftar till att öka transparensen och motverka spridningen av desinformation genom att tydligt märka innehåll som skapats med AI, vilket bygger förtroende för AI-system.
Påverkar det EU?
Ja, uppförandekoden är framtagen inom EU och riktar sig till företag som verkar i eller mot EU-marknaden, som en mjuklag innan AI Act träder i kraft.
Original source
Google News: EU AI Act (en)·news.google.com

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Topics

#EU AI Act#Generativ AI#vattenmärkning
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